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Module 01 · Amazon Advertising
Advertising Foundations & Retail Readiness
Sponsored Products, Brands, Display and DSP — priced by profit, not ACOS.
6 lessons
210 minutes
Intermediate to Advanced
1.1The Amazon Advertising Landscape & Retail Media Opportunity in IndiaFree30 min1.2How Amazon Ads Work: The Auction, Ad Types & the Marketing FunnelFree35 min1.3Retail Readiness: The Pre-Advertising FoundationFree35 min1.4Listing & Conversion Optimization for Ad Efficiency🔒40 min1.5Organic Ranking, Keyword Indexing & the Ads-Organic Flywheel🔒40 min1.6Account Setup: Seller vs Vendor, the Ads Console, Access, Billing & GST🔒30 min